Category Archives: EVENTS FAIRS SHOWS

RUSSIAN JEWELLERS GUILD ASK FOR A JEWELLERS YEARLY AWARDS GALA EVENT

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The head of a jewelers trade association is suggesting that the industry adopt a pair of proposals to give a boost to generic jewelry marketing campaigns. Speaking at CIBJO‘s International Jewelry Congress in Moscow this week, Russian Jewelers Guild Association chair Gagik Gevorkyan proposed that the industry institute a professional holiday and an annual awards show.In his remarks to the World Jewelry Confederation, Gevorkyan noted that jewelers do not have a holiday specific to their profession and suggested that the group submit an application to UNESCO, requesting that it establish one. He called upon those present to decide what date would make the most sense in this regard.Gevorkyan also proposed that the industry hold an annual awards show, akin to the Academy of Motion Picture Arts and Sciences’ Oscars. According to Gevorkyan’s proposal, reported in Rough and Polished, a gala event honoring the highest achievements of the jewelry trade would unite the industry.

Henry Sapiecha

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